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Christmas FESTIVE5 Xmas Sale

The South West Optics Christmas Sale is here!

Running from 26th December to 1st January, this is your chance to start the New Year with amazing savings!

Use discount code FESTIVE5 for 5% off your purchase. Apply the discount code at checkout.

Please note: Excludes preowned, ex-demo, OBR items, Swarovski Optik, Hawke, Pulsar, HIKMICRO, special promotions, and select new releases such as Zeiss Conquest HDX.

Stay connected by following us on social media and subscribing to our newsletter for the latest updates on future offers.

Don’t miss out—shop now, save big, and make this Christmas season one to remember!

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  • Zeiss Stay-On Case Harpia 95
    Save 18% Save %
    £169.00
    £169.00 - £169.00
    £169.00
    £139.00
    £139.00 - £139.00
    £139.00

    Zeiss Stay-On Case Harpia 95

    Zeiss
    Only 1 left!

    The newly designed carrying case for the Victory Harpia prioritizes reliable protection, optimal carrying comfort, and swift operational readiness ...

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    £169.00
    £169.00 - £169.00
    £169.00
    £139.00
    £139.00 - £139.00
    £139.00
    Save 18% Save %
  • Zeiss Terra ED 10x25 Pocket Binoculars - Black
    Save 30% Save %
    £345.00
    £345.00 - £345.00
    £345.00
    £243.00
    £243.00 - £243.00
    £243.00

    Zeiss Terra ED 10x25 Pocket Binoculars - Black

    Zeiss
    in stock

    ZEISS Terra® ED binoculars are robust, reliable and easy to use. Their state-of-the-art and sleek design makes them not only light but comfortably ...

    View full details
    £345.00
    £345.00 - £345.00
    £345.00
    £243.00
    £243.00 - £243.00
    £243.00
    Save 30% Save %
  • Save 30% Save %
    £480.00
    £480.00 - £480.00
    £480.00
    £338.00
    £338.00 - £338.00
    £338.00
    Finance from £27.63 per month

    Zeiss Terra ED 10x32 Binoculars - Black

    Zeiss
    Only 1 left!

    ZEISS Terra® ED binoculars are robust, reliable and easy to use. Their state-of-the-art and sleek design makes them not only light but comfortably ...

    View full details
    £480.00
    £480.00 - £480.00
    £480.00
    £338.00
    £338.00 - £338.00
    £338.00
    Save 30% Save %
  • Sold out
    £530.00
    £530.00 - £530.00
    £530.00
    £390.00
    £390.00 - £390.00
    £390.00

    Zeiss Terra ED 10x42 Binoculars - Black

    Zeiss
    Out of stock

    ZEISS Terra® ED binoculars are robust, reliable and easy to use. Their state-of-the-art and sleek design makes them not only light but comfortably ...

    View full details
    £530.00
    £530.00 - £530.00
    £530.00
    £390.00
    £390.00 - £390.00
    £390.00
    Sold out
  • Zeiss Terra ED 10x42 Binoculars - Green
    Sold out
    £530.00
    £530.00 - £530.00
    £530.00
    £390.00
    £390.00 - £390.00
    £390.00

    Zeiss Terra ED 10x42 Binoculars - Green

    Zeiss
    Out of stock

    ZEISS Terra® ED binoculars are robust, reliable and easy to use. Their state-of-the-art and sleek design makes them not only light but comfortably ...

    View full details
    £530.00
    £530.00 - £530.00
    £530.00
    £390.00
    £390.00 - £390.00
    £390.00
    Sold out
  • Save 25% Save %
    £325.00
    £325.00 - £325.00
    £325.00
    £243.00
    £243.00 - £243.00
    £243.00

    Zeiss Terra ED 8x25 Pocket Binoculars - Black

    Zeiss
    in stock

    ZEISS Terra® ED binoculars are robust, reliable and easy to use. Their state-of-the-art and sleek design makes them not only light but comfortably ...

    View full details
    £325.00
    £325.00 - £325.00
    £325.00
    £243.00
    £243.00 - £243.00
    £243.00
    Save 25% Save %
  • Sold out
    £430.00
    £430.00 - £430.00
    £430.00
    £310.00
    £310.00 - £310.00
    £310.00

    Zeiss Terra ED 8x32 Binoculars - Black

    Zeiss
    Out of stock

    ZEISS Terra® ED binoculars are robust, reliable and easy to use. Their state-of-the-art and sleek design makes them not only light but comfortably ...

    View full details
    £430.00
    £430.00 - £430.00
    £430.00
    £310.00
    £310.00 - £310.00
    £310.00
    Sold out
  • Save 27% Save %
    £480.00
    £480.00 - £480.00
    £480.00
    £350.00
    £350.00 - £350.00
    £350.00
    Finance from £28.63 per month

    Zeiss Terra ED 8x42 Binoculars - Black

    Zeiss
    Only 2 left!

    ZEISS Terra® ED binoculars are robust, reliable and easy to use. Their state-of-the-art and sleek design makes them not only light but comfortably ...

    View full details
    £480.00
    £480.00 - £480.00
    £480.00
    £350.00
    £350.00 - £350.00
    £350.00
    Save 27% Save %
  • Zeiss Terra ED 8x42 Binoculars - Green
    Sold out
    £480.00
    £480.00 - £480.00
    £480.00
    £350.00
    £350.00 - £350.00
    £350.00

    Zeiss Terra ED 8x42 Binoculars - Green

    Zeiss
    Out of stock

    ZEISS Terra® ED binoculars are robust, reliable and easy to use. Their state-of-the-art and sleek design makes them not only light but comfortably ...

    View full details
    £480.00
    £480.00 - £480.00
    £480.00
    £350.00
    £350.00 - £350.00
    £350.00
    Sold out
  • Zeiss Tripod Adapter for all Conquest HD
    Sold out
    £95.00 - £95.00
    £95.00
    £95.00 - £95.00
    £95.00

    Zeiss Tripod Adapter for all Conquest HD SFL or Terra 8/10 x42

    Zeiss
    Out of stock

    The compact ¼” tripod adapter enables you to fix ZEISS binoculars in no time onto conventional video and camera tripods for a steady observation ov...

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    £95.00 - £95.00
    £95.00
    £95.00 - £95.00
    £95.00
    Sold out
  • Save 18% Save %
    £425.00
    £425.00 - £425.00
    £425.00
    £349.00
    £349.00 - £349.00
    £349.00
    Finance from £28.54 per month

    Zeiss Victory 3x12 Pocket Monocular

    Zeiss
    Only 1 left!

    For sporting events, in the theatre or in the great outdoors, the Monos are the masters of versatility, fitting snugly in a jacket pocket or handba...

    View full details
    £425.00
    £425.00 - £425.00
    £425.00
    £349.00
    £349.00 - £349.00
    £349.00
    Save 18% Save %
  • Save 18% Save %
    £4,405.00
    £4,405.00 - £4,405.00
    £4,405.00
    £3,599.00
    £3,599.00 - £3,599.00
    £3,599.00
    Finance from £294.45 per month

    Zeiss Victory Harpia 95mm Spotting Scope with 23-70x Eyepiece

    Zeiss
    Only 1 left!

    The optical system features a 3× wide-angle zoom, up to 70x magnification and an objective lens diameter of 95 millimetres. The extremely wide fiel...

    View full details
    £4,405.00
    £4,405.00 - £4,405.00
    £4,405.00
    £3,599.00
    £3,599.00 - £3,599.00
    £3,599.00
    Save 18% Save %
  • Zeiss Victory HT 8x54 Binoculars
    Zeiss Victory HT 8x54 Binoculars
    Save 17% Save %
    £2,250.00
    £2,250.00 - £2,250.00
    £2,250.00
    £1,859.00
    £1,859.00 - £1,859.00
    £1,859.00
    Finance from £152.09 per month

    Zeiss Victory HT 8x54 Binoculars

    Zeiss
    Only 1 left!

    The Victory® HT premium binoculars allow you to experience nature in a whole new dimension. Thanks to the revolutionary optical concept, they offer...

    View full details
    £2,250.00
    £2,250.00 - £2,250.00
    £2,250.00
    £1,859.00
    £1,859.00 - £1,859.00
    £1,859.00
    Save 17% Save %
  • Zeiss Victory Pocket 10x25 Binoculars - Black
    Zeiss Victory Pocket 10x25 Binoculars - Black
    Save 4% Save %
    £729.00
    £729.00 - £729.00
    £729.00
    £699.00
    £699.00 - £699.00
    £699.00
    Finance from £57.18 per month

    Zeiss Victory Pocket 10x25 Binoculars - Black

    Zeiss
    Only 1 left!

    Whether you are strolling in the park or on a long walking tour, you can always enjoy birdwatching and observing the natural world. With this feath...

    View full details
    £729.00
    £729.00 - £729.00
    £729.00
    £699.00
    £699.00 - £699.00
    £699.00
    Save 4% Save %
  • Zeiss Victory Pocket 8x25 Binoculars - Black
    Zeiss Victory Pocket 8x25 Binoculars - Black
    Save 11% Save %
    £699.00
    £699.00 - £699.00
    £699.00
    £619.00
    £619.00 - £619.00
    £619.00
    Finance from £50.63 per month

    Zeiss Victory Pocket 8x25 Binoculars - Black

    Zeiss
    Only 2 left!

    Whether you are strolling in the park or on a long walking tour, you can always enjoy birdwatching and observing the natural world. With this feath...

    View full details
    £699.00
    £699.00 - £699.00
    £699.00
    £619.00
    £619.00 - £619.00
    £619.00
    Save 11% Save %
  • Save 7% Save %
    £2,300.00
    £2,300.00 - £2,300.00
    £2,300.00
    £2,139.00
    £2,139.00 - £2,139.00
    £2,139.00
    Finance from £175.00 per month

    Zeiss Victory SF 10x32 Binoculars - Black

    Zeiss
    Only 1 left!

    The ZEISS Victory® SF binoculars allow you to experience the most exciting moments in nature observation as never before. The optical perfection, t...

    View full details
    £2,300.00
    £2,300.00 - £2,300.00
    £2,300.00
    £2,139.00
    £2,139.00 - £2,139.00
    £2,139.00
    Save 7% Save %
  • Sold out
    £2,550.00
    £2,550.00 - £2,550.00
    £2,550.00
    £2,399.00
    £2,399.00 - £2,399.00
    £2,399.00

    Zeiss Victory SF 10x42 Binoculars - Black

    Zeiss
    Out of stock

    The ZEISS Victory® SF binoculars allow you to experience the most exciting moments in nature observation as never before. The optical perfection, t...

    View full details
    £2,550.00
    £2,550.00 - £2,550.00
    £2,550.00
    £2,399.00
    £2,399.00 - £2,399.00
    £2,399.00
    Sold out
  • Sold out
    £2,250.00
    £2,250.00 - £2,250.00
    £2,250.00
    £2,099.00
    £2,099.00 - £2,099.00
    £2,099.00

    Zeiss Victory SF 8x32 Binoculars - Black

    Zeiss
    Out of stock

    The ZEISS Victory® SF binoculars allow you to experience the most exciting moments in nature observation as never before. The optical perfection, t...

    View full details
    £2,250.00
    £2,250.00 - £2,250.00
    £2,250.00
    £2,099.00
    £2,099.00 - £2,099.00
    £2,099.00
    Sold out
  • Save 16% Save %
    £2,500.00
    £2,500.00 - £2,500.00
    £2,500.00
    £2,100.00
    £2,100.00 - £2,100.00
    £2,100.00
    Finance from £171.81 per month

    Zeiss Victory SF 8x42 Binoculars - Black

    Zeiss
    Only 2 left!

    The ZEISS Victory® SF binoculars allow you to experience the most exciting moments in nature observation as never before. The optical perfection, t...

    View full details
    £2,500.00
    £2,500.00 - £2,500.00
    £2,500.00
    £2,100.00
    £2,100.00 - £2,100.00
    £2,100.00
    Save 16% Save %
  • ZeroTech Thrive 10x32 Binoculars
    Save 65% Save %
    £169.99
    £169.99 - £169.99
    £169.99
    £59.95
    £59.95 - £59.95
    £59.95

    ZeroTech Thrive 10x32 Binoculars

    ZeroTech
    Only 1 left!

    The ZeroTech Thrive 10x32 Binoculars offer exceptional clarity, a wide field of view (FOV), and excellent light transmission for sharp, vivid image...

    View full details
    £169.99
    £169.99 - £169.99
    £169.99
    £59.95
    £59.95 - £59.95
    £59.95
    Save 65% Save %
  • ZeroTech Thrive 8x32 Binoculars
    ZeroTech Thrive 8x32 Binoculars
    Sold out
    £169.99
    £169.99 - £169.99
    £169.99
    £59.95
    £59.95 - £59.95
    £59.95

    ZeroTech Thrive 8x32 Binoculars

    ZeroTech
    Out of stock

    The ZeroTech Thrive 8x32 Binoculars offer exceptional clarity, a wide field of view (FOV), and excellent light transmission for sharp, vivid images...

    View full details
    £169.99
    £169.99 - £169.99
    £169.99
    £59.95
    £59.95 - £59.95
    £59.95
    Sold out
  • ZeroTech Thrive 8x42 Binoculars
    Save 67% Save %
    £178.99
    £178.99 - £178.99
    £178.99
    £59.95
    £59.95 - £59.95
    £59.95

    ZeroTech Thrive 8x42 Binoculars

    ZeroTech
    in stock

    The ZeroTech Thrive 8x42 Binoculars offer exceptional clarity, a wide field of view (FOV), and excellent light transmission for sharp, vivid images...

    View full details
    £178.99
    £178.99 - £178.99
    £178.99
    £59.95
    £59.95 - £59.95
    £59.95
    Save 67% Save %
  • ZeroTech Thrive HD 10x42 Binoculars with ED Glass
    ZeroTech Thrive HD 10x42 Binoculars with ED Glass
    Sold out
    £615.99
    £615.99 - £615.99
    £615.99
    £249.95
    £249.95 - £249.95
    £249.95

    ZeroTech Thrive HD 10x42 Binoculars with ED Glass

    ZeroTech
    Out of stock

    The ZeroTech Thrive HD 10x42 Binoculars feature ED Glass for exceptional clarity, a wide field of view, and superior light transmission, ensuring v...

    View full details
    £615.99
    £615.99 - £615.99
    £615.99
    £249.95
    £249.95 - £249.95
    £249.95
    Sold out
  • ZeroTech Thrive HD 8x42 Binoculars with ED Glass
    ZeroTech Thrive HD 8x42 Binoculars with ED Glass
    Save 59% Save %
    £615.99
    £615.99 - £615.99
    £615.99
    £249.95
    £249.95 - £249.95
    £249.95

    ZeroTech Thrive HD 8x42 Binoculars with ED Glass

    ZeroTech
    Only 1 left!

    The ZeroTech Thrive HD 8x42 Binoculars feature ED glass for exceptional clarity, a wide field of view, and excellent light transmission, delivering...

    View full details
    £615.99
    £615.99 - £615.99
    £615.99
    £249.95
    £249.95 - £249.95
    £249.95
    Save 59% Save %